Focused on helping industrial and training companies with B2B content.
Thank you for taking time to learn more about how Keith Perry may be able to help you with your B2B copywriting needs.
I’ve answered some of the questions clients typically ask when hiring me.
Do you have a technical background?
I have 30 years experience in manufacturing environments in operations, USA domestic and international technical support and sales roles. I have a technical BS in Industrial Engineering (Interdisciplinary Engineering and Management), a MS in Management, and a MS in Education.
This balance has proven beneficial to help me communicate to both the technical and commercial leaders in industrial companies.
What kinds of assignments do you handle?
Project types primarily include, but not limited to:
- Online Ads – Grab attention with ad inserts, PPC, Banner, or Facebook ads.
- Marketing content – Refresh or renew your overall editorial or content marketing materials. Develop marketing personas to clarify your audience for each campaign.
- Email campaigns – Email copy to improve your open rates, click through rates (CTR) and conversions. Effective auto-responder or funnel / gauntlet series to reach your marketing goals.
- Web copy – Effective web copy is simple, not fancy. Improve your Lead Gen pages. Get open. Get read. Get action.
- Search Engine Optimization audits.
- Case studies – The Problem. The Solution. Why YOU are the Solution. A solution to connect people with your story.
- Editing and Revision – A second set of trained eyes can get you to an improved final draft quicker.
Why do you say B2B Copywriting Solution Provider for Industrial Companies?
Together, we’ll cut through your “techie jargon” and explain your product benefits to your customers so they see how they need your products and services. I’ll get your industry lingo and message right for your customers.
My specialty is to quickly understand your needs and goals, and translate them into benefits your customers understand. I’m experienced communicating with senior managers, engineers, sales managers, and a wide range of professionals. I’ll speak their language and translate it to your customer’s language with sales copy your customers understand.
What are your qualifications as a Copywriter?
American Writers and Artists Inc. (AWAI) is the industry-leading copywriting training company for the last 20 years. I have the training from AWAI to translate your benefits to connect to your customers. I stay connected with a vast network of professional writers close to industry trends. So you can be sure your marketing strategy uses only the freshest approach.
What does it cost to hire you for a project?
We’ll collaborate on the fees with package options. The reason for fee ranges is that no two marketing requests are the same. Every customer and every project has unique demands that deserve the proper attention, research and care to be done right.
My commitment is to work with you to understand your needs. Then based on those needs I’ll determine what I need to get it done right and provide a firm quotation.
Do you offer payment plans?
Yes! I ask clients for 50% upfront and 50% upon delivery of copy per our agreement. Contact me if you have additional questions about other options.
While I do not offer refunds, I offer clients a detailed process and revisions to ensure that you’re totally happy with the result.
How long will it take to write my project?
Ideally, it takes 2-3 weeks to properly work through your requirements. This allows us to mutually firm up your requirements and me to polish your copy!
If you need it sooner, just ask. If I accept the job, I’ll submit the copy on time and ensure you’re happy with it. You can depend on it.
How do I order from you?
Hiring me is easy – part of my solution provider guarantee. You can call me or email me with initial information.
I’ll need you to tell me what you’re selling, who you’re selling to, and your requirements. I’ll integrate with your team seamlessly to ensure I understand your goals and needs. Then I’ll send you a final proposal, and we’ll finalize our agreement.
Once you provide me the go-ahead, I’ll submit the project on or before our deadline. And I provide you my guarantee to please you.
Call 315-783-3073 or email keith@keithperrycopywriting.com. Let’s get started!